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fundraising

Stories engage

A friend posted a link this morning to this fantastic video put together by Pentagram to celebrate their 40th anniversary. Rather than a typical dry image gallery of their impressive body of work, they integrated their designs for well-known products into the (fictional) story of a boy born 40 years …

Fundraising on Facebook

This morning, Idealware pointed to an excellent post on Frogloop by Inbound Zombie’s John Haydon posing the question of whether Facebook is a good platform for fundraising. The upshot? It’s pretty terrible for collecting donations, but fundraising is about more than just the transaction. Facebook builds relationships, which in turn …

Do something different this Mother’s Day

A recent post on the Engage:Moms blog reviewed the highlights of an unscientific poll of what moms really want for Mother’s Day. The findings aren’t terribly surprising, with most moms expressing a desire to spend time with family and wanting more help around the house than receiving flowers or jewelry. …