Stories engage

A friend posted a link this morning to this fantastic video put together by Pentagram to celebrate their 40th anniversary. Rather than …

The power of presence

Today is Facebook IPO day and the media is all abuzz about what will happen when the social networking behemoth’s shares hit …

Fundraising on Facebook

This morning, Idealware pointed to an excellent post on Frogloop by Inbound Zombie’s John Haydon posing the question of whether Facebook is …

Be concise.

This morning’s Twitter feed brought me a valuable tip from PRDaily (via UIE) about the hazards of circumlocution — or using five …

News, humor and content marketing

Last week MarketingProfs posted a great short piece on Content Marketing Lessons from The Daily Show. The takeaways are pretty simple — …

“However beautiful the strategy, you should occasionally look at the results.” — Winston Churchill